Axel Dumas, executive chairman of Hermès and the sixth generation of the founding family to lead the house, told the analysts he would sell more leather if he produced more, and named the criteria of recruitment, training and savoir-faire that set the ceiling, in a half-year where the quality of the hides became the condition on which the plan to 2030 depends.
The luxury beauty market is the field the houses now redraw, reaching past the daily rituals into the vital ones. This dossier follows the redrawing, from the market’s new borders to where its value settles.
